B.C.G

In the recent past, most corporate entities have been opting for
letterpress and Plastic Business Cards. This is because of the new and
evolved printing techniques that have been introduced in the market.
Experts have commented that this concept has gained so much popularity
all over the world because plastic by itself is highly durable and
extremely versatile. In addition to this it is most the affordable
method to represent a company. Since the material is durable, the cards
last for a long period of time and represent a company with regard to
their values and what they stand for. Size, shape, colour and graphics
are the main criteria that people focus on when getting these printed.

Vital factors that make a business card stand out

It is a known fact that Plastic Business Cards make an excellent first
impression. The concept is catching up with most business owners and is
considered to be the latest fad. The sole reason for giving a person a
business card is to be remembered at the time of introduction. This can
happen only when the Business Card Design is unique and different from
all the others that are in the market. The card has to be designed in
such a way that it stands out and is differentiated from a competitor.
Given that cards can be customized these days, people end up getting
exactly what they desire.

Business cards get attention

A creative or customized Business Card Design shows much more than a
name and a contact number. It portrays brand personality and
individuality. Most of the professional printing services offer multiple
choices of colours and patterns in order to create a striking visual
appeal. When cards are exchanged at large networking events, it is
always recommended that photographs are printed on the cards for purpose
of recall.

Business cards can be creative yet simple

Most corporate entities want their cards to be remembered and to stand
out. In order for this to happen, it is always suggested to add colour, a
fun design and sometimes even a catchy phrase. Bright and bold colours
with combination of vertical layout are the current trend that most
companies are going in for. Keeping all points, there should not be too
images or different fonts on the card. If there is more information
required to be printed, the best thing would be to put on the back side
of the card thus utilizing both sides effectively and efficiently.

Plastic Business Cards make an instant good first impression. This is
primarily because it is in vogue nowadays and is catching up with a lot
of business owners. Considering that business cards are given out with
the sole aim of being remembered, these types of cards tend to leave a
lasting impression in a person’s mind. Style, quality and design are the
main factors that come into play with regard to a business card. It
should stand out and elevate a person’s brand way above other
competitor’s. Most cards can be customized these days and also be
designed in the exact way that a person wants.

Increasing interest in plastic business cards

In the recent past, the plastic industry has been evolving in leaps and
bounds because of the new and various printing techniques and
technologies. This is primary cause of the shift from traditional to
Plastic Business Cards. It is the most affordable and accessible method
found for a majority of business across the world. These types of cards
have been gaining popularity purely because of the material’s durability
and versatility. It can be made in any size, shape and color. They last
considerably for a long time and represent a person or the company in
an unblemished way when compared to any other material which could
disintegrate or get torn easily.

Letterpress printing is the oldest form of printing

Usually Letterpress Business Cards use transparent inks which mean that
light ink cannot be printed on dark paper unless metallic inks are
utilized because they have some opacity. Companies dealing in this area
of work ensure that they print large color floods on light paper in
order to give the effect of light on dark background. With this printing
technique, a card can be printed on both sides if required. The paper
chosen for this kind of printing is done with a lot of care and caution.

Letterpress business cards can be customized

One of the main advantages of opting for Letterpress Business Cards is
that they can be customized. Individuals can choose the kind of paper
that they want, the ink they would like to use and also incorporate
rounding of corners and painting of edges if they would like to. The
paper that is usually used for these types of cards is available in a
variety of weights, shades, and textures. Similarly the ink has a vast
and color range.

Many people argue that business cards have lost their value in the
present day where contacts are shared via mobiles and social networks.
Though the digital world has made a significant impact and changed the
way we share business details, BC still holds its place in networking.
BC are still used as the easiest way to share your details when you meet
someone in a conference, events and other meetings with your
prospective customer. Business cards are the first thing your
prospective customers look at. So it is important that your BC not only
contain the important details that it should convey, but should also
reflect your brand.

Customized Business Cards

Nowadays, no two business cards look the same. Your BC should stand out
from your competitors and make an impression of you and your brand.
There are no boundaries to the way you can customize your BC – thanks to
the evolving modern styles and technology.

Gone are the days
when business cards are printed on regular paper. BC are now printed on
different types of materials. You can make environment-friendly cards by
choosing recycled paper. Plastic Business Cards are becoming more
popular these days. Unlike other materials, plastic cards have more
durability, can with stand wear and tear, and are also waterproof. BC
also come with glossy, textured or matte finish and you have the option
of printing with metallic inks like silver or gold.

Business card design

A BC is a great networking tool, and the success of it partly depends
on how cleverly it is designed to make an impression and statement about
you and your brand. Based on the nature of your business,you can either
design your own BC which is very creative and unique to give you an
edge over your competitors, or you can design a simpleyet elegant BC to
portray your brand. While designing the business card, you could look at
some of the templates already available, so that you get a fair idea of
what content should go in and what should not.This would also help you
in deciding what style, card type and color scheme your business card
should contain. When you reach out to a designer with your ideas, they
will come up with a customized Business Card Designs which will best
suit your brand.

A business card is one of the most cost effective, yet powerful means
of marketing your business. Whether your business is big or small, a BC
is the easiest way of advertising your brand to your potential
customers. When there is a need for a service that you offer, the
prospective customer doesn’t have to search for a service provider, if
they have your BC in their wallet! If you are looking for a traditional
way of making an elegant and Unique Business Card, letterpress printing
is the recommended way.

Letterpress Printing

Letterpress printing is a timeless traditional method of printing. It
still remains as one of the most popular ways of printing because it
gives a very detailed impression of your design. Custom made metal casts
are made to impress the ink onto the card according to the design.
Adding foils to your letterpress business cards gives it a special
finish and leaves your client intrigued. Letterpress is an age old form
of printing, and using this with stylish designs and luxurious materials
like cotton, wool or thick paper stack, you can get an elegant and
Unique Business Card with impressions that feels classic.

Designing your Business card

The design of a business card is very crucial in conveying the whole
image of your company on a small card which measures about two inches by
three and half inches. The color, font, styling and the texture of the
card should appeal to your client and should express your brand value.
Although BC come in regular credit card shape and size, you can vary the
shape as well. Choose from a variety of materials available, of which
Plastic Business Cards are trending and gives you a wide range of design
options.

Guidelines on Contents

Your
business card needs to be unique and catchy to make an impact. While
designing your BC, always bear in mind to have your logo as the basic
part of the design. If possible make it the biggest part of your
card.While adding all essential information in your card, make sure the
BC does not look cluttered. Pick the right font for your card to make
sure the letters are readable, and as far as possible avoid creating a
gap between the different elements of your marketing material for your
brand. Try and match your business card with your website by using
related colour tones.

Apart from the fact that, Unique Business Cards can be made with the
help of letterpress printing, these cards can also be customized. This
method of printing is the oldest and most versatile method. This method
uses raised, inked and reversed images pressed against paper to create a
properly oriented text or image. This raised image can further be re
inked and used again and again in order to make multiple copies of the
same text or image. This printing style has been catching up with a lot
of companies and business as it is considered to be in the category of
niche printing.

Letterpress printing is about quality and consistency

Making a good first impression with well printed letterpress Unique
Business Cards is the best way to represent a business or a company.
Designing these types of cards is done with a lot care and caution as
the end result has to be impactful. When this method is used only one
color at a time is printed, the paper that is chosen is of utmost
importance and the finishing touches can decided on keeping in mind what
the client desires. An added advantage of having a different looking
card is that may have a viral effect.

Usage of plastic business cards is considered trendy

It has been seen that businesses that use Plastic Business Cards have
had a dramatic make over from traditional to trendy. They last longer
and stay in circulation for the longest of times. The primary reason for
this is that these cards are made with the most durable materials that
outlast any card made from other materials.These cards are made with
better quality and professionals who understand the importance of making
a lasting impression in people’s minds. The designs can be customized
according to what the company stands for as well as to make an impact.

Types of plastic business cards

There are two kinds of Plastic Business Cards that can be made;
transparent and solid. Transparent cards are made by using lightweight
material that is transparent or tinted in whichever color that is
chosen. Solid cards on the other hand, feel like credit cards because of
the rounded edges. These cards come with options of limitless colors,
photographs if required and high resolution graphics. Most people prefer
solid card to the transparent ones. Distributing these types of card
sets the business apart and stands out from the competition.